Oodles of Doodles, the clean, playful, better-for-little ones’ beverage brand making everyday hydration fun, is now available for US consumers. Dreamt up by kids and brought to life by their parents, Oodles of Doodles offers families a clean and fun option to make hydration enjoyable and delicious.

Oodles of Doodles combines kid-friendly flavors with an interactive experience, making consumption a ritual that kids enjoy by inviting them to express their creativity by coloring right on the can. The brand will be launching with five core flavored waters: Orange & Vanilla, Green Apple & Lime, Strawberry & Watermelon, Black Cherry & Vanilla and Grape. Each can contains just 5 calories, 1g of sugar, real fruit juice and no preservatives, dyes or GMOs.

Alongside its core flavors, Oodles of Doodles will also be launching in the US market with a sixth, limited-edition, Pineapple Paradise flavor, made in collaboration with Paramount’s upcoming SpongeBob SquarePants movie, premiering on December 19. The limited flavor will be housed in a specially-designed can, featuring SpongeBob and friends, and doubling as a fun doodle surface.

Oodles of Doodles is now available on Amazon and Walmart.com, with additional retailers to be announced.